The metaverse company Mat_3 today announced details of VERTIKAL, a 115-level pentagon-shaped skyscraper celebrating digital art, life and culture, floating 555 feet above Umpire Rock in Central Park, New York. VERTIKAL is set to be the tallest metaverse in the world and, incidentally, the tallest building in the world.
VERTIKAL is an exclusive, limited-supply Metaverse with private spaces and community levels for blue-chip NFT collectors, NFT and digital artists and organizations dedicated to digital art and culture. BAYC, CryptoPunk, Azuki, WOW and other NFT holders are now joining VERTIKAL to take their collections to new dimensions.
"NFT private collections are viewed either via minuscule crypto wallets, online marketplaces or complicated-to-set-up 3D spaces with disappointing community elements," said co-founder JP Dumas. "The growing need for a metaverse with experiential potential is supported by collectors’ lack of engagement with their acquisitions. Digital art needs to be curated, flexed and enjoyed. We’re bringing the curatorial thrill of the IRL art world to the metaverse."
VERTIKAL is purpose-built to showcase and curate digital art and NFTs both in the private spaces and common levels, which are essential for community engagement. With over 50% of space dedicated to the community, residents and visitors will enjoy a multitude of public, multi-functional areas, including the VERTIKAL Dome, Observatory, Party Gardens, Ice Rink and even a Beach with an infinity waterfall. These will be home to an immersive program of events, public art commissions, artist residencies, cocktails, and galas. Both real-world and metaverse figures will be placed at the central role of the curatorial process, with an early line-up to be announced pre-launch.
"As things stand, the experience of the metaverse often means running past empty plots, getting trapped in poorly-designed buildings, and walking into spaces without purpose. It’s irritating and doesn’t do digital art and NFTs justice," said co-founder Louis Paschoud. "The intuitive, community-first design of VERTIKAL cultivates a sense of belonging and draws inspiration from masters of art, legendary architects, and visionary art centers worldwide."
The selection of New York is a tribute to the city’s thriving real-world art world as well as its NFT scene. Central Park was specifically selected for its vicinity to the Museum Mile, one of the largest concentrations of culture in the Western Hemisphere that houses the Guggenheim, The Met, MoMA, and more.
Private White List spaces are available during pre-sales starting in June 2022.
