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First Ever ‘Phygital NFT’ Of Michelin Star Chef Vikas Khanna Goes Live On Akshaya.io

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Akshaya.io, World’s first ‘Phygital’ platform has launched first-ever digital twin and NFT of ‘Sacred Foods of India’, a limited-edition book by Michelin Star awarded Chef Vikas Khanna, inDubaionThursday.ThefirstPhygitalunitofthesandalwoodbookwasboughtbyMr.SanjehRajafromICCA(international Centre of Culinary) at a price of $50000. This magnum opus work by Chef Vikas Khanna is a limited-edition book that brings recipes of prasad, and foods served at various holy places around the country.

Akshaya.io has created Non-Fungible Tokens (NFTs)of the book which will enable Vikas Khanna’s fans and those interested in rare collectables to own original NFT along with physical book. This purchase will authenticate the originality of this limited-edition work, and ownership of the asset cannot bed uplicated in any form. This is the first-ever collaboration for Chef Vikas Khanna with a Web 3.0enterprise,and in the times ahead,thereisapossibilityhecancreatemoreaugmentedreality
(AR) and virtual reality(VR) assets of his works and creations.

The first NFT project of Chef Vikas Khanna and the first Indian book launched as an NFT, “Sacred Foods of India” is a tribute to the culture & heritage of India. Eight years of meticulous labor, “Sacred Foods of India”byChefVikasKhannaisaone-of-a-kind limited-editionluxuryandararecollectibleassetwith

Rare Gemstones, Swarovski crystals and embellished with gold gilding. The book comes in creatively engineered Walnut and Maple wooden box or highly limited edition (only 2) of pure Sandalwood box, acquired with official Indian Government Certifications. The paper used is acquired from special sources from Italy, that will last for generations, which is also treated with embossed knurling to give that canvas painting feel. Vegetable ink sourced from Japan is used for printing the scripts. Even the glue used is vegetable glue,researched and developed in Germany.

Speaking at the launch, Mr. Ganesh Raju, CEO, Akshaya.io said, “Starting today, World is going to witness a new evolution in the digital space! And we are happy to partner with a ‘Brand’ by himself, Vikas Khanna, to create NFTs of his greatest work to date. Web 3.0 will transform the way in which enthusiasts of unique collectibles will engage with him. Considering Chef Vikas Khanna’s popularity and the uniqueness of this book,weexpecttheNFTsofthisworkwillacquiregreateminenceastimepasses.Weareveryexcitedasthefirstsandalwood phygitalunitofthebookissoldat50000$.WhatagreatStart!”

“In these fast-changing times when the world of internet is metamorphosing into the future rapidly, it is important we take the big leap forward. ‘Sacred Foods of India’ is very dear to my heart, and I wish this willbe a prized possession for those who are interested in buying or investing into works of passion. I am happy to be associated with Akshaya.io, World’s first ‘Phygital’ platform, which will enhance user experience by generations. The clarity in vision of those behind Akshaya.io makes me believe, together we are going to create a great asset via this launch. I welcome one and all to be a part of my journey, as I take a giant vault in to the newage of internet,”addedChefVikasKhanna.

While the technology world has been talking about augmented reality (AR), virtual reality (VR), machine learning (ML), and artificial intelligence (AI), the emergence of Metaverse, which can be defined as asimulated digital environment using all the earlier mentioned tools along with blockchain, is all set to mimic the real world. The new-age digital spectrum has created new assets and built avenues to trade with them.Non-fungible tokens (NFTs) are digital assets using which one can trade across products, including online-only assets. A NFT is a non-interchangeable unit of data stored on a blockchain that can be sold or traded. Metaverse, NFT combined with other advanced tools is Web 3.0 transformation which the World has started to experience.

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