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Highstreet Redefines Metaverse Life vVia Home Sales With Animoca Brands

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Highstreet World, the leading retail-focused metaverse being built as an MMORPG, is partnering with Animoca Brands for an "Initial Home Offering" (IHO) of 5,000 futuristic All-Terrain Trailers. These homes will be available for purchase by Highstreet users, marking the next step in Highstreet World’s creation of its metaverse, carrying forward the vision of bringing together the stories and adventures of traditional brands and Web3 ecosystems forming the foundation for the future of commerce.

  • The residences will exist in the Highstreet World metaverse’s Animoca Archipelago, where Animoca Brands’ IP will take center stage, turning the island chain into an immersive theme park.
  • This strategic partnership leads to diverse possibilities for adoption and integration involving Animoca Brands’ various portfolio companies.
  • Other Web3 regions in Highstreet World include Binance Beach, AVAX Alps, and Everyrealm, with additional regions powered by traditional brands to be announced soon.

The IHO also marks the unveiling of the Animoca Archipelago, a region in Highstreet World that features deep integrations with games from Animoca Brands’ ecosystem as well as an esports league, introducing new ways to be part of a vast, connected gamer community. Additionally, this strategic partnership opens up new possibilities to significantly augment Highstreet World by integrating with Animoca Brands’ portfolio companies. This will encourage adoption and participation in the metaverse of Highstreet World as more features are developed.

Whitelisting for the upcoming IHO will begin in August. The official minting process will take place through Highstreet’s own marketplace. Participation details will be announced via Highstreet’s social media feeds on Twitter, Telegram, and Discord.

Highstreet World is well ahead in developing user elements for meta-living, where anyone anywhere can become part of a diverse, creative metaverse community in Highstreet’s shared virtual environment.

"We are committed to a metaverse that is open and interoperable. Highstreet is an exciting investment for us because it brings together brands from both the Web3 and traditional online worlds, allowing assets to flow between them. We look forward to making the Animoca Archipelago in Highstreet World a virtual destination where our many different communities and many others can come together in one place," said Yat Siu, the co-founder and chairman of Animoca Brands.

This IHO with Animoca Brands follows a previous sale hosted on the Binance NFT marketplace, where total trading volume surpassed US$10 million, with the floor currently at 250% of the mint price.

The homes for sale will be part of the Highstreet World metaverse, which is composed of regions with unique characteristics. One of those regions is the Animoca Archipelago, an island chain off the coast of Highstreet World’s main continent of Solera. Animoca Archipelago comprises a network of islands that each represent a brand or game that is part of Animoca Brands or that Animoca brands has invested in. These include REVV Motorsport, LayerZero, ApeCoin, PSG Talon, and various other projects.

"Animoca Archipelago is a place where many universes shaped by games, brands, and IP coexist in harmony. Models and assets from other projects will function within this enormous space, where users can interact with each other in novel ways. Just as importantly, Highstreet World participants will be able to farm experience points by defeating monsters in the archipelago, eventually opening up new options in their gameplay as they level up," said Travis Wu, CEO of Highstreet.

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